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Sunny Sales: Selling Your Home in the Summer

Thinking about selling your home this summer? You’re in luck!

Summer is one of the best times to put your house on the market. The weather is great, the kids are out of school, and buyers are eager to move before the new school year starts.

But before you stick that “For Sale” sign in the yard, let’s chat about how The Gresham Group makes your home the hottest listing in town!

Why Summer is Prime Time for Selling

1. Perfect Weather: Long, sunny days mean your home is shown in the best light—literally! Open houses are more appealing when the weather is warm and the garden is in full bloom.
2. More Buyers: Families prefer to move during summer vacation to avoid disrupting the school year. This means more potential buyers are actively looking, increasing your chances of a quick sale.
3. Curb Appeal: Your home’s exterior will never look better than in the summer. Green lawns, blooming flowers, and clear skies create an inviting atmosphere for buyers.

Getting Ready to Sell: Tips and Tricks

1. Boost Your Curb Appeal
First impressions are everything. Mow the lawn, trim the hedges, plant some bright flowers, and power wash the driveway. A well-kept exterior invites buyers to see what’s inside.
2. Keep it Cool Inside
Make sure your home is a cool oasis from the summer heat. Have your air conditioning serviced before showings start. Consider adding a few strategically placed fans or even offering cold drinks during open houses.
3. Stage for the Season
Light, bright, and breezy should be your mantra. Swap heavy drapes for sheer curtains, use light-colored linens, and maybe even set out some fresh flowers. Make each room feel like a summer retreat.

The Power of Professional Photos

Good photos are worth a thousand words. We’ll work with a professional photographer to capture your home at its best. Scheduling the photo shoot during a sunny day will maximize natural light. We won’t forget to include shots of your garden and outdoor spaces!

Pricing It Right

We’ll work with you to set a competitive price. It’s in our best interest to look at comparable homes in your area and getting a professional appraisal. Remember, a well-priced home attracts more interest and could even spark a bidding war!

Hosting the Ultimate Summer Open House

1. Make It a Party
Why not turn your open house into a mini summer party? Offer light refreshments like lemonade, iced tea, and finger foods. Set up a playlist of relaxing summer tunes. A welcoming atmosphere makes potential buyers feel at home.
2. Highlight Outdoor Living
If you’ve got a great backyard, now’s the time to show it off. Set up patio furniture, a BBQ grill, or even a hammock. Create a vision of the perfect summer day spent at your home.

Final Thoughts and Agent Advice on Summer Selling

”During the summer selling season, buyers actively searching! I check for new listings early every morning hoping to find properties for us to tour. For sellers, I encourage them to take advantage of less competition. I also look at networking and marketing opportunities to help homes stand out!

I am fortunate to have KCRAR and ReeceNichols Training. There is always an opportunity to learn and better serve my clients.

Julie Shiplet

”Selling a home can be challenging, but special incentives make a home stand out - such as a free home warranty, a certain amount of closing costs for the buyer, offer to buy down the interest rate or even offer a bonus to the buyer’s agent.

Open houses for realtors with snacks, food, wine, and prize giveaways help promote the home and get the word out.

Afton Kateusz

”If you are preparing your home to sell, focus on creating space and color! Accentuate the kitchen and make that stand out! Decks and patios are also another place that can really "expand" your living space and make your home feel a bit larger!
Work on projects that the whole family can be a part of such as landscaping and gardening. Painting can even be fun, if you can talk your friends into a Paint Party!
Use the time when kids may be away from home to tackle the MESSY or DIFFICULT tasks!
MOST IMPORTANTLY, plan ahead! When you make a plan, you are more likely to achieve an outcome that you are happy with!

Heather Thurston
Selling your home in the summer can be a rewarding experience with the right preparation. From boosting curb appeal to hosting a fantastic open house, these tips will help you make the most of the season. So, embrace the sunny days, get your home market-ready, and let The Gresham Group advocate for the best offers!